Marketing Advantages

The 3-A Symbol is a registered mark used to identify equipment that meets 3-A Sanitary Standards for design and fabrication.  Here’s how the 3-A Symbol can work for you!

  • The 3-A Symbol promotes acceptance of your equipment.  More customers want to know “Does it meet 3-A?” or “Where’s the 3-A Symbol?”
  • The 3-A Symbol conveys confidence and trust in your equipment.  When customers see the 3-A Symbol on your equipment or in related product information, they know the equipment has been verified by an objective, independent third-party professional and has successfully met the requirements of a 3-A Sanitary Standard.
  • The 3-A Symbol promotes effective product marketing.  One of the most important objectives for any company offering equipment for food contact is to communicate sanitary design quickly and effectively.  Display of the 3-A Symbol communicates a vital message!
  • The 3-A Symbol gives your equipment added exposure.  The on-line listing of authorized 3-A Symbol holders maintained by 3-A SSI gives your equipment important visibility and recognition.
  • The 3-A Symbol reduces marketing costs.  Integrity and customer confidence come faster with independent verification, helping to extend your marketing dollars!
  • The 3-A Symbol increases sales.  Add up the full range of benefits and you’ll see that the 3-A Symbol will help drive sales.  Plan to incorporate the 3-A Symbol in marketing, advertising, and displaying your equipment.
  • The 3-A Symbol is the Symbol of Assurance for sanitary design integrity you can trust.  Add up the full range of benefits and you’ll see that the 3-A Symbol will help drive sales.  Plan to incorporate the 3-A Symbol in marketing, advertising, and displaying your equipment.

Resources to Help You Promote 3-A Symbol Authorization

3-A SSI offers a ‘toolkit’ of print samples you can customize and use to promote 3-A Symbol authorization for your equipment.  These samples are shown below in a low resolution format for you to download and review.  Contact 3-A SSI to order a copy of a high resolution file you can customize and print to serve your marketing needs!

 

3-A Symbol Trade Display


 

This display is designed for use in conjunction with a trade show exhibit or show room display of equipment that is properly licensed to use the 3-A Symbol.  The self-standing display is sized to show on a small countertop area.

 

Download Symbol Placard (PDF)




 

Promotional Card


This promotional card can be used to help market of equipment that is properly licensed to use the 3-A Symbol.  The promotional card includes general information about the advantages of 3-A Symbol authorization on one side.  The other side of the card may be customized to provide information on the specific equipment that maintains 3-A Symbol authorization.

Download Promotional Card (PDF)

 

Three-panel Brochure/Pamphlet



This pamphlet is designed to help you market equipment that is properly licensed to use the 3-A Symbol.  This pamphlet is particularly helpful for communicating with audiences who may be less familiar with the ‘3A advantage’.  The pamphlet includes more detailed information about the advantages of 3-A Symbol authorization.  You can use the pamphlet in its entirety, add information on the specific equipment you offer that maintains 3-A Symbol authorization.

Download Brochure/Pamphlet (PDF)